Demi Lovato talks CAST tours impact, sharing her sobriety story

Demi Lovato toured over 40 cities to speak to thousands about her journey to sobriety.

After the release of Lovato’s documentary “Simply Complicated” she’s released a video, Friday, where she talks about her tour with CAST Centers. CAST Centers is a treatment center Lovato became a co-owner of after it helped her get sober five-and-a-half years ago.

“I really believe CAST Centers saved my life,” Lovato said in her video. “Going into rehab was one of the hardest seasons of my life. I needed extra support and a solution that was creative and involved in my day-to-day life. And that’s when I met Mike.”

Mike Bayer is the founder of CAST Centers who considers Lovato a friend and business partner. He began helping Lovato when her manager reached out to him when Lovato was using drugs regularly as a teenager years ago, according to the documentary “Simply Complicated.”

“Demi was on the road to suicide. She would have bags of pills and an eight ball of coke,” Bayer said in the documentary.

Sneaking out to get drugs, switching her urine with others who were sober to pass drug tests and constant mood swings marked this dark era in Lovato’s life.

“I didn’t feel anything. I didn’t feel guilty, I didn’t feel embarrassed,” Lovato explained her actions during the time in “Simply Complicated.” Looking back now its different.

“It’s embarrassing to look back at the person I was,” Lovato said.

But after Bayer and Lovato’s team constantly worked with her she finally decided to change. Since that point she’s been sober.

To help others who maybe going through what she’s gone through, Lovato has been open about her experience to use her platform as a mental health advocate. After becoming a co-owner of CAST Centers she decided a tour where she’d talk about her experiences would be a way to spread her message to many.

“At the end of the day its about how we can help people. That is what Mike does and that’s why I partnered with Mike to put CAST on tours,” she said.

The tour stopped in 41 cities to reach thousands of people, according to Lovato. Sharing her story served two purposes.

“Sharing my story is not only healing for me but it also gives people permission to tell their story. We all have work to do to be our best selves. In some small way I hope CAST tours gave people the tools to find their best selves,” he said.

Read Demi Lovato’s plans as the new Mental Health Ambassador for Global Citizen.

By Gino Terrell

Originally published in MCXV.


Gino Terrell is the Director of Content at Hidden Valley Culture Blog/In-Depth section. Terrell covered local artists and reviewed mainstream shows in the Minneapolis-St. Paul area under the Twin Cities Daily Planet (2014-15). He also freelanced for MinnPost and interned at Pioneer Press, KSTP TV (the Minneapolis ABC News Affiliate) and American Public Media Group. He's accumulated over 30 awards from the Associated Collegiate Press, Society of Professional Journalists and National Association of Black Journalists and founded award winning student-magazine Pipers In-Depth at Hamline University (St. Paul, Minnesota). He was once the sports editor for the school newspaper, The Oracle. Follow him on Twitter: @Gin026

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